Everyone Active launches low-cost membership

Leisure operator, Everyone Active, has launched a new low-cost, activity-based membership. The Move More membership is available across six pilot sites to engage inactive populations through inclusive and accessible sport, swim and social activities.

The three-month, means-tested membership removes cost barriers and supports individuals on Universal Credit or Pension Credit who are currently inactive. Members gain access to specialised activities such as quiet swims, walking sports, Good Boost sessions and community programmes, with the aim to reduce social isolation and promote wellbeing.

The Move More membership contributes to the NHS 10-year health plan by helping to create more sustainable and accessible community-based solutions.

It is also designed to meet the needs of each local community, so activities vary at each leisure facility, with a focus on social and inclusive activity to encourage participation.

Everyone Active’s Group Aquatic and Activity Manager, Ian Cotton, said: “This activity-based membership allows us to engage with inactive populations and work closely with partners such as DWP, Citizen’s Advice, housing associations and adult and social care. The membership provides affordable opportunities for people to benefit from regular activity in a supportive environment.”

The three-month memberships cost from £9.90 to £15 per month and will initially be available at six Everyone Active facilities – from Hucknall Leisure Centre to London Aquatics Centre.