Pure Energy Music secures The Bannatyne Group partnership

Pure Energy Music, a specialist provider of music for the fitness and leisure industry, has secured a three-year partnership with The Bannatyne Group. Following a successful trial across eight sites, Bannatyne has now on-boarded 66 clubs, integrating Pure Energy Music into the majority of its group exercise timetable.

The partnership gives both employed and freelance instructors seamless access to Pure Energy Music’s innovative app, web player, and music catalogue optimised for fitness and wellbeing through class ready playlists and pre-mixed soundtracks.

As part of the agreement, Bannatyne has also rolled out Pure Energy Music subscriptions as an added benefit for its instructors – a “significant investment” in supporting high quality class delivery.