Ok - what exactly is fibodo?

If you’re asking “what the **** is 󹀼bodo?”, you’re not alone. Even insiders in 󹀼tness, wellness and leisure only just discovered what this 14-year-old company has been quietly building

Fibodo isn’t a start-up – it launched in the run-up to the London 2012 Olympics to help people find, book and do local activities. Since then, it has processed over one million bookings across 34 sectors, working with organisations from personal trainers and golf coaches to Nordic-walking instructors and hairdressers. It has spent that time rebuilding its platform from the ground up, embedding automation and AI to make tools that once cost thousands of pounds accessible to sole traders and global brands.

The mission remains simple yet ambitious: democratise the tools needed to run and grow an experience-based business. fibodo believes technology should “give time back, not take it away”, uniting bookings, payments, customer management, memberships, content and marketing in a single ecosystem. For too long, independent businesses have bolted together separate apps for scheduling, payments, memberships, marketing and staff rotas – each taking a fee and none responsible for the whole picture. fibodo’s founders understand that time is the product: unsold minutes today can’t be sold tomorrow. So they designed a system that treats time as currency and lets people focus on what they do best.

This philosophy comes to life in CORE. Launched publicly in December 2025, CORE is the engine that brings scheduling, client management, payments, lead generation and bookings into one simple space. Users don’t need a tech team – they can run their entire operation from a single dashboard. Providers take secure payments, manage bookings and run schedules in real time, with a built-in CRM keeping every client detail at hand. They can launch a website or app in minutes, sell memberships and vouchers, and offer on-demand or live-streamed sessions without leaving the dashboard. It’s everything you need to run a business when time is your product.

CORE is just the start. fibodo has built a suite of products to meet businesses where they are. GALAXY unifi es timetables, memberships and messaging in a single dashboard, making it perfect for gyms, studios and clubs. It brings operations under one roof so managers can handle schedules, staff and payments without juggling separate systems. ENTERPRISE is the multi-site platform that lets large operators build and scale their own marketplaces, manage thousands of providers and automate compliance while unlocking growth with AI-powered insights and lead generation. It’s designed for franchises, corporate wellness schemes and any network where standardisation and scale are critical. PULSAR powers the online, on-demand and live-streaming side, allowing creators and businesses to create, stream and monetise live or on-demand experiences withseamless playback, scheduling and revenue tracking.

WHEN YOU MAKE IT EASIER FOR PEOPLE TO DELIVER WHAT THEY LOVE, EVERYONE BENEFITS – ECONOMICALLY, SOCIALLY AND SUSTAINABLY

For big organisations, the idea is radical: treat time as the most precious inventory. A lost hour in a studio or an empty slot in a salon can never be resold. ENTERPRISE transforms multi-site operations into a single real-time ecosystem. Real-time data ensures no empty slot goes unsold and no client gets turned away. Organisations can run timetables, memberships, payments, staff scheduling and messaging from one dashboard. Instead of chasing payments or fixing booking errors, managers can focus on delivering exceptional experiences. When time is your product, this is the difference between standing still and growing.

fi bodo’s reach extends beyond commerce. Launching in September 2026, fibodo is working with NHS Trusts and fi tness industry leaders to create The Everything App, a wellbeing platform for NHS staff and their families. Powered by fi bodo’s technology, the app will offer on-demand, live-streamed and in-person fi tness and wellbeing sessions. Already adopted by 175 NHS Trusts (and growing), it is designed to help health workers stay active, support staff wellbeing, and contribute to reducing sickness absence. Providers offer discounted services through the app, giving them access to a hard-to-reach audience. It’s an example of how commercial technology can serve public good. The company’s impact is as much social as it is technical. fi bodo was born from a belief that when you make it easier for people to deliver what they love, everyone benefits – economically, socially and sustainably. By keeping technology simple and fairly priced, fi bodo aims to keep the community pound local, create job opportunities in health and education, and reduce environmental impact by cutting travel and waste. CORE users can plug into fi bodo’s growing partner network, including The Everything App, to find new clients without expensive marketing.

The team behind fibodo have lived the problems they’re solving. Anthony Franklin is the founder and CEO, having steered the company from its 2012 origins to its 2026 relaunch. He’s joined by Jake Shand, James Murphy and Leslie Clarke, who have helped refine the platform based on real user feedback. Together they have the credibility of industry veterans and the urgency of entrepreneurs.

So what is fi bodo? It’s not another short-lived booking app. It’s a company that has quietly spent 14 years reinventing technology for the leisure, wellness and fitness sectors. It gives power and money back to operators, from solo practitioners to global chains, by providing tools once reserved for the wealthy. As fi bodo rolls out globally in 2026, the better question might be: why haven’t we heard of fibodo sooner? ● [www.fi](http://www.fi/)bodo.com