Parkwood begins offering Bupa’s health subscription service

Parkwood Leisure has partnered with health services provider Bupa to offer members access to Bupa’s Well+ health subscriptions as part of its premium membership packages. The deal will allow Parkwood members to complement their fitness routines with additional tools to support their wider health and wellbeing.

Bupa Well+ provides access to a range of digital health services, including GP appointments, physiotherapy, mental health support and diet and nutritional advice. Integrating Bupa Well+ is part of Parkwood’s strategy to position itself beyond the traditional gym model by providing a 360-degree approach to wellness – encompassing physical activity, mental health support and preventative care. The partnership began at select pilot sites in May 2026.