Emduk launches ‘reach up’ to engage women in group exercise

EMD UK, the national governing body for group exercise, has launched a new free online educational resource hub designed to empower instructors to break down barriers and help more women become active through group exercise.

Called Reach Up and developed in collaboration with Sport England’s This Girl Can campaign, Reach Up addresses real-life barriers by equipping instructors with powerful, practical tools to create welcoming, inclusive environments where every woman feels she belongs.

With input from fitness professionals and sector experts, Reach Up provides guidance to help instructors connect with women who can benefit most from group exercise, giving them the motivation, confidence and support they need to get started and keep going.