Snap Fitness expands reformer Pilates offering across its clubs
Franchised gym operator, Snap Fitness, is strengthening its reformer Pilates offering across its clubs.
Delivered in partnership with Your Reformer and Merrithew, the rollout combines premium reformer equipment, instructor education and digital studio solutions.
The move will see larger Snap Fitness clubs introduce dedicated Reformer Pilates studio environments, while smaller ones will utilise flexible gym floor integration options. The equipment will be supplied by Your Reformer and Merrithew.
In both formats, the reformer Pilates equipment will be supported by a blend of live instructor-led and on-demand sessions. Members will have 24/7 access to on-demand Reformer workouts through kiosks integrated directly onto the reformer beds, allowing clubs to extend programming availability beyond scheduled class times. The rollout is a global one and includes Snap’s UK portfolio of franchised clubs.
Andy Peat, Chief Product and Brand Officer for Snap Fitness said: “This is a significant moment for Snap Fitness. As we continue to grow globally, we’re focused on evolving our offering in ways that add real value for our members and franchisees whilst we maintain our 24/7 model.
“Reformer Pilates allows us to bring a premium, boutique experience into our clubs at scale, and we’re proud to be partnering with best-in-class operators to deliver it.
“Reformer Pilates is no longer a trend; it’s a core expectation in premium fitness. The launch reflects wider shifts in consumer behaviour, with members increasingly seeking fitness experiences that combine strength, mobility, recovery and wellbeing in a single destination. As demand for lower-impact training continues to grow, Reformer Pilates has emerged as a natural extension of Snap Fitness’ commitment to delivering a more holistic member experience.”