Absolutely Fitness partners with Freemotion to equip Bracknell club

Absolutely Fitness, a subsidiary of the Absolutely Together charity, has partnered with Freemotion Fitness to kit out its gym in Bracknell.

As part of the collaboration, Freemotion Fitness has supplied Absolute Fitness Bracknell with iFIT-enabled Reflex Treadmills, Incline Trainers and a range of Epic Selectorized strength machines.

According to Jack Bishop, Commercial Director at Absolutely Fitness, the new equipment has allowed the facility to transform its fitness experience – such as using the equipment’s quick speed and incline adjustments to revolutionise HIIT classes.

“We didn’t want to just invest in treadmills – we wanted to invest in an unparalleled fitness adventure for our valued members,” Bishop said.

“The Reflex Treadmills and Incline Trainers, combined with iFIT’s immersive technology, align perfectly with our vision to provide something unique for our Bracknell members. We can’t wait for everyone to hop on and see where their fitness journey takes them next!”

Absolutely Fitness is part of Absolutely Together, a charity which supports families with children or young adults who have additional needs.

Absolutely Together currently operates nine venues in the south of England, including gyms, go-kart tracks, a golf course, 10-pin bowling centre and indoor extreme sports facilities.

The charity’s programmes include supporting local SEN schools and providing free leisure activities to parents through its ‘Thousands of Smiles’ programme, which has given away over 40,000 free activities in the last 12 months alone.

Blake Fletcher, Freemotion’s Country Manager for the UK, said: “The passion and dedication of the Absolutely Fitness team perfectly align with our commitment to delivering innovative and immersive fitness solutions.”