Sport, adventure & wellbeing come together in Amsterdam

This November, Amsterdam will become a meeting point for the international sports and outdoor community as ISPO 2026 moves to RAI Amsterdam for the first time

Taking place from 3–5 November, this year’s ISPO – one of the world’s leading sports and outdoor trade exhibition events – will bring together leading brands, athletes, innovators and industry experts to explore the ideas, products and experiences shaping the future of active lifestyles. With 900 exhibitors confirmed, more than 500 key buyers registered and more than 40 industry and media partnerships in place, ISPO 2026 will showcase everything from sports, movement and wellbeing, with a strong focus on innovation and the changing ways people experience activity and the outdoors.

BRINGING INTERACTIVE ACTION TO THE CITY From hands-on activations and live demonstrations to networking events and community-driven experiences, every part of the show is designed to showcase emerging trends, create valuable opportunities, and help drive business.

New for 2026; ISPO interACTIVE brings the action off the stands and onto the showfloor. This high-energy, open-format zone is built for getting involved, with a packed programme of yoga and fitness sessions, live brand showcases, product try-outs and challenges designed to get you moving, testing and competing.

Stretch it out at sunrise yoga. Put the latest kit to the test. Take on a skills challenge. Then check the leaderboard and see if you’ve got what it takes to make the top spot.

THE FUTURE OF ACTIVE LIFESTYLES Away from the live action, ISPO will provide an insight into the products and technologies that are changing the way people move and spend time outdoors.

From fitness and functional movement to outdoor adventure and everyday exercise, the show floor will feature new equipment, technology and ideas designed to support healthier, more active lifestyles.

Brands including Fabletics, Gymstick, Suunto and COROS will be represented at ISPO 2026, showcasing everything from activewear and fitness equipment to wearable technology and performance tracking.

SPORT, WELLBEING AND A CHANGING PLANET The conversation will extend beyond products and performance through the ISPO Leaders Summit, bringing together influential figures from sport, business, technology and culture to explore some of the issues shaping the future of active lifestyles.

Among the speakers is Allyson Felix, one of the most decorated track and field athletes of all time and now a businesswoman and founder of Always Alpha. Her work spans elite performance, entrepreneurship and creating greater opportunities for women in sport.

Also speaking is Jimmy Chin, the Academy Award-winning filmmaker, mountaineer and athlete, whose work explores the physical and psychological challenges of adventure and the powerful connection between people, movement and the outdoors.

Laura McAllister, Vice President of UEFA, will also bring her experience in sport, leadership and participation to the conversation, exploring how sport can become more inclusive and accessible and encourage more people to become active.

Together, the speakers reflect a wider shift in how we think about wellbeing: not simply as fitness or performance, but as a combination of movement, mental resilience, connection and inclusion.

RUNNING, RECOVERY AND WELLBEING Also taking place at RAI Amsterdam on 4–5 November, The International Running Expo (IRX) will bring more than 200 international brands together to showcase the latest developments in running, including footwear, apparel, technology, nutrition and recovery. Alongside the exhibition, IRX will offer a programme of experiences focused on movement and wellbeing, including yoga and stretching sessions, ice baths, breathwork, a dedicated wellbeing lounge and Urban Shake Out Runs. Co-located with ISPO, IRX adds a strong running and active wellbeing dimension to the wider event, bringing together innovation, community, movement and recovery under one roof.

A NEW CHAPTER FOR ISPO

The move from Munich to Amsterdam marks a significant new chapter for ISPO. RAI Amsterdam provides an international setting for the event, with Schiphol Airport close by and easy connections for visitors travelling from across Europe and further afield.

For the sports and outdoor community, ISPO 2026 offers a chance to discover what is next, from new technology and products to changing attitudes towards movement, adventure and our relationship with the outdoors. And when the showfloor closes, the experience continues. The ISPO After Party will bring the community together across four floors of a central Amsterdam nightclub, rounding off three days of sport, ideas, inspiration and connection.

ISPO 2026 takes place at RAI Amsterdam from 3–5 November 2026. Tickets for ISPO 2026 are on sale now, secure your place now. Visit [www.ISPO.com for](http://www.ispo.com/) more information